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consumer shopping behavior trends: 2021 year in review & 2022 predictions

In this report, we explore the top trends from 2021 and how emerging technology and consumer expectations will shape shopping behavior in 2022.

Inside the report:

2021 Year in Review

  • social media
  • omni-channel shopping
  • personalization & authenticity
  • virtual reality
  • social commerce
  • holiday shopping behaviors

2022 Predictions

  • consumer sentiments
  • social media & TikTok domination
  • growth of influencers & social commerce
  • the metaverse & AI
  • effects of Apple iOs privacy updates

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